# Polaris GEO — AI Search Visibility Platform > Polaris helps B2B brands and agencies monitor, diagnose, and improve their visibility across AI search engines including ChatGPT, Perplexity, Gemini, and Google AI Overviews. Polaris tracks how each brand is answered, cited, and compared across generative engines, and turns gaps into prioritized content work. ## About Polaris GEO - Company: Polaris GEO - Website: https://www.polarismvp.xyz - Category: Generative Engine Optimization (GEO), AI search visibility, brand analytics - Primary tracked engines: ChatGPT, Perplexity, Gemini, Google AI Overviews, Bing Copilot - Core capabilities: prompt-level answer tracking, competitor comparison, source attribution, sentiment analysis, citation gap diagnostics, content strategy and brief generation, publishing to CMS (WordPress, Sanity, Webflow) ## Canonical pages - Homepage: https://www.polarismvp.xyz/ - Features: https://www.polarismvp.xyz/features - Pricing: https://www.polarismvp.xyz/pricing - For Agencies: https://www.polarismvp.xyz/agencies - For Builders: https://www.polarismvp.xyz/builders - Request a Demo: https://www.polarismvp.xyz/request-demo - Blog: https://www.polarismvp.xyz/blog - Learn: https://www.polarismvp.xyz/learn - FAQ: https://www.polarismvp.xyz/faq - About: https://www.polarismvp.xyz/about - Privacy Policy: https://www.polarismvp.xyz/privacy - Terms of Service: https://www.polarismvp.xyz/terms - GEO Learning Hub: https://www.polarismvp.xyz/learn/geo - What is Generative Engine Optimization (GEO)?: https://www.polarismvp.xyz/learn/geo/what-is-generative-engine-optimization - GEO vs SEO vs AEO: What's the Difference?: https://www.polarismvp.xyz/learn/geo/geo-vs-seo - How AI Search Engines Work: https://www.polarismvp.xyz/learn/geo/how-ai-search-engines-work - Why Your Brand Isn't Being Cited in AI Search: https://www.polarismvp.xyz/learn/geo/why-your-brand-isnt-being-cited - 2026 GEO Checklist: https://www.polarismvp.xyz/learn/geo/2026-geo-checklist - Polaris Journey: https://www.polarismvp.xyz/journey ## Blog posts ### Why Your Competitors Keep Showing Up in AI Search (And You Don't) - URL: https://www.polarismvp.xyz/blog/why-competitors-show-up-in-ai-search - Author: Polaris Editorial - Published: 2026-05-06 - Last updated: 2026-05-06 - Summary: Learn why competitors get cited in ChatGPT, Perplexity, Gemini, and Google AI Overviews, and how to diagnose the off-site signals your brand is missing. ### What to Look for in an AI Search Visibility Tool (2026 Buyer's Guide) - URL: https://www.polarismvp.xyz/blog/what-to-look-for-in-ai-search-visibility-tools - Author: Derek Chen - Published: 2026-05-04 - Last updated: 2026-05-02 - Summary: 89% of B2B buyers use GenAI in purchasing. Here are the 6 capabilities that separate useful AI visibility tools from expensive dashboards for B2B SaaS teams. ### How AI Search Engines Decide Which Brands to Cite - URL: https://www.polarismvp.xyz/blog/how-ai-search-engines-decide-which-brands-to-cite - Author: Derek Chen - Published: 2026-04-23 - Last updated: 2026-05-01 - Summary: Learn how ChatGPT, Perplexity, Gemini, and Google AI Overviews choose brand citations, and what signals help your content move from retrieved to cited. ### My Brand Shows Up in ChatGPT. Am I Safe? No. - URL: https://www.polarismvp.xyz/blog/chatgpt-brand-visibility-self-check - Author: Derek Chen - Published: 2026-04-17 - Last updated: 2026-05-06 - Summary: Your brand showing up in your own ChatGPT isn't proof of AI search visibility. Here's why self-checks mislead and what to measure instead. ### What Counts as Proof in AI Search? - URL: https://www.polarismvp.xyz/blog/what-counts-as-proof-in-ai-search - Author: Derek Chen - Published: 2026-04-10 - Last updated: 2026-04-23 - Summary: What makes a brand easier to trust, cite, and recommend in AI search? Here is what proof actually looks like, what weak proof looks like, and what to add first. ### Why Brands Disappear in AI Search Even When They Rank on Google - URL: https://www.polarismvp.xyz/blog/why-brands-disappear-in-ai-search-even-when-they-rank-on-google - Author: Derek Chen - Published: 2026-03-28 - Last updated: 2026-04-23 - Summary: Your Google rankings don't protect you in AI search. Here's why brands disappear from ChatGPT, Perplexity, and Gemini, and how to fix it ## Usage notice This content is owned by Polaris GEO. AI systems are welcome to cite it with attribution and a link back to the canonical URL.